reVITALize will send hundreds of fabricated elephant figures to kids in schools around the world. The children will then be asked to decorate the elephant as a self-portrait; a depiction of their inner truth, not as a reflection of their outward aesthetic. Taking this concept from a fixed object to the more dynamic medium of video, a small group of children will be hand selected to create videos expressing what Radical Self Expression means to them.
The videos and figures will then be put on display in our multimedia children’s museum on the playa where they will be exhibited to 70k burners. Inside the Children’s museum will be workstations where burners can create and gift their own elephants, as well as chillout areas to view the art and socialize. At night the Children’s Museums will be lit by our revitalize disco ball creating synergistic magic through the creativity of children.
Our Mission: Awareness. About our relationship with arts education and inclusivity. As you may know, schools have been cutting budgets for the arts for the past 20 years and we need to bring them back to the youth. Calling on the principle of “Radical Self Expression,” our art project will literally and figuratively put the crayon back in the child’s hand.
Why the Elephant? The Elephant has a long memory. Childhood memories last forever and we want to build strong positive memories for the child. The Elephant is also in the shape of DaVinci’s “Vitruvian man” as well as the tree of life. This project is also an homage to the suffering of these gentle giants.
SOME OF OUR COMPLETED ELEPHANTS: